Case Study
Brand Revamp & Social Growth Campaign.
Category
Social Media
Role
Social Media & Creative Specialist
Year
2019
Client
Lifestyle Fashion Brand (Corporate)
The Story
Led a full social media revamp to strengthen brand positioning and increase audience engagement. Developed a refreshed content strategy aligned with new brand guidelines, including updated visual direction, tone of voice, and content pillars.
Delivered:
- Monthly content calendar and campaign planning
- Branded social media templates
- Short-form video content (Reels & TikTok)
- Performance analysis and optimization
Result: Increased engagement rate by 45% within 3 months and improved overall brand consistency across Instagram and TikTok.
Key Deliverables
- Art Direction ✓
- UI/UX Strategy ✓
- Technical Architecture ✓
- Motion Design ✓
"Crafting digital excellence through obsessive attention to detail."
RA
Reva Adhitya
The Gallery
Visual Insights.